In iCore Operations, ensuring data integrity prevents what?

Ensuring data integrity is crucial because it directly impacts the accuracy and reliability of the information used for decision-making. When data integrity is maintained, it means that the information collected, stored, and processed is accurate, consistent, and trustworthy. This reliability allows organizations to make informed decisions based on factual and up-to-date information.

Inaccurate information can lead to poor choices that might affect operations, resource allocation, and strategic direction. For instance, if an organization relies on faulty data, it might misinterpret market trends, leading to ineffective strategies or wasted resources. Thus, the correct answer emphasizes the importance of data integrity in promoting sound and effective decision-making, minimizing the potential for costly errors and misjudgments in organizational processes.